Free Resources
For Local Businesses
Tools, guides and checklists to help you understand and improve your online visibility — built specifically for UK local service businesses.
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Free Tools
5+
Free Guides
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Email Required
Completely Free
No hidden costs, no upsells buried in the content. Everything on this page is genuinely free.
Quick to Use
Most resources take under 30 minutes. Built for busy business owners, not marketers.
Actionable
No fluff. Every resource gives you specific things to check, fix, or implement today.
Built for UK Businesses
Written specifically for local service businesses in the UK — not generic global advice.
Start Here — Use These First
Two free tools that give you instant, actionable insight into your online presence — no sign-up, no catch.
Free Visibility Check
Answer 14 quick questions and get an instant scorecard showing exactly where your business is losing customers online — and what to fix first.
- Takes 3 minutes
- Instant score + recommendations
- No email required
Free Website Audit Guide
A step-by-step DIY checklist to find and fix the issues stopping your website from converting visitors into customers. No tech skills needed.
- Takes under 2 hours
- No technical knowledge needed
- Instant PDF download
Download & Keep — Completely Free
Practical PDF guides you can download instantly and work through at your own pace. No email, no sign-up.
Local SEO Checklist
Local SEO Checklist
A step-by-step checklist covering every essential local SEO action to help your business rank higher in Google search results.
Google Business Profile Optimisation Checklist
Google Business Profile Optimisation Checklist
The complete optimisation checklist for your Google Business Profile — get more calls, more clicks, and more customers from Google Maps.
Review Request Templates
Review Request Templates
Ready-to-use templates for asking customers to leave Google reviews — copy, paste, and start collecting 5-star reviews today.
Keyword Research Guide
Keyword Research Guide
Learn how to find the exact search terms your local customers are using — and how to target them to drive more traffic to your website.
Website First Impression Test
Website First Impression Test
A practical test to evaluate whether your website is winning or losing customers in the first 5 seconds — with a clear action plan to fix it.
Want More Than a Free Resource?
These free tools are a great starting point. When you're ready to go further, here's what we offer.
Fortis Presence System
Our fully managed monthly service — we handle your website, SEO, Google Business, content, and social media. Everything done for you.
Learn MoreFortis Content System
15 guided ChatGPT systems that help you create professional marketing content yourself — in minutes, not hours.
See the SystemFree Strategy Call
Book a free 30-minute call. We'll review your online presence and tell you exactly what your business needs — no obligation.
Book Free CallNot sure where to start?
Book a free 30-minute strategy call. We'll look at your current online presence and tell you exactly what would make the biggest difference — no obligation, no pressure.